Taban Gıda which supplies grain, feed group and oilseeds, and particularly wheat, to nearly 20 countries around the world, and aims to replicate their leadership in the country in the global market with plans of a total of 100 million dollars investment in the fields of production, logistics, and storage in the next 3 years.

20 PERCENT DOMESTIC MARKET SHARE

Having started its operations with the basic principle of speed, trust, and need-oriented trade understanding in 2016, Taban Gıda has completed its business with a turnover of 37 million TL and reached a turnover of 2.5 billion TL in the last 5 years. While the share of wheat in 2020 turnover is 77 percent, this rate has reached 89 percent in 2021. Last year, doing 1.5 million tons of wheat trade and dominating the industry as a playmaker in the country, and 85% of the turnover of Taban Gıda is from Turkey. The brand, which is the private sector leader in the wheat supply market with a market share of 20% in the domestic market, has a turnover target of 3 billion TL for this year. With production and logistics investments that will support the supply chain in the next 3 years, Taban Gıda aims to increase its market share in the product group that includes a variety of feed raw materials such as soybean and sunflower meal, barley, corn, wheat bran, in addition to wheat. Performing transit trade based on needs and demand, Taban Gıda analyzes various risks and opportunities created by global crises such as global climate change, pandemic, and freight crisis, and makes new investment moves.

AFTER THE SHIP INVESTMENT, SILO INVESTMENT IS THE NEXT

Vivalon AG, the parent company of Taban Gıda, which bought the first Japanese-made 42,648 DWT dry cargo ship with an investment of 9 million dollars last month, added its second ship to its fleet. The company, which has invested 5 million dollars for the Italian-built 7550 DWT dry cargo ship, plans to control the freight market expenses, and turn it into an income item to balance the trade. "We made these investments to have a say in the transit trade market, which is important to control transportation costs." said Taban Gıda CEO Hasan Hacıhaliloğlu, "We aim to reach our strategy of increasing our volume faster. We are planning to purchase 2 more ships in a very short time. We direct our earnings to investments; this is the only way to become a global player." Undertaking 15.7 percent of the wheat imported from Turkish ports, Taban Gıda has a high share especially in wheat imports in ports that have a significant importance in Turkey's imports and exports. Taban Gıda has a share of the total import volume of 34% in Karasu, 26% in Iskenderun, 21% in Bandirma, 18% in Tekirdag and 14% in Samsun Port, which are the ports where high tonnage trade flows in Turkey. Taban Gıda, which makes high storage capacity rentals in many ports of Turkey, aims to establish its own silos that will reach a storage capacity of 100 thousand tons in 2 years.

SEARCH FOR A FLOUR FACTORY HAS STARTED

The pandemic has increased the stock holding capacity of countries, especially in agricultural commodities. Wheat has been key product of last year and this year. Countries like China, which is in the first place in production, started to stockpile more. China, India and Russia share the top 3 in wheat production in the world. Whereas Turkey's average production is 15 million tons. "We have been among the top flour exporting countries in the world since 2005." Hasan Hacıhaliloğlu, CEO of Taban Gıda, said, "We are among the few countries in pasta export. And in recent years, we have also risen to the top in biscuit production. This significant success of Turkey is crucially valuable in terms of value-added production and exports. In the past, we were self-sufficient in wheat production as a country, we only bought the wheat necessary for export from abroad. There is currently an import requirement. Grain must be imported first and then exported,” he said. Placing a production move at the forefront of their plans, Taban Gıda started feasibility studies for an investment in a flour factory with a capacity of 1000 tons/day in Turkey and abroad.